Delhi today has not only become the hub for fashionable products, but the city also attracts best talents in creative art, the company believes that the fashion or costume jewellery, if unaccompanied by matching handbags or footwear or even scarf or a stole, is incomplete attire. Though a challenging task, the company has successfully manufactured these products for well over five decades. It monitors the quality of raw materials used during manufacturing processes are outsourced to achieve economies of scale.
In addition to jewellery items, It also manufactures handicrafts products including gift wares. The material used in these range are wood, brass, metal, horn and home. Shell and even mother of pearl. The company avers that under one roof overseas buyer can select jewellery, handicraft and gift items. They also undertake customized manufacturing. At times, the buyers suggest slight alterations or modification to the existing designs. Their products have good markets in European countries, United States and the Middle East.
K L Bhatia